OUR DYNAMIC APPROACH TO ORTHODONTIST SEO INCLUDES:
- Keyword Research: We apply analytics, keyword tools and extensive online marketing experience to know the most effective search targets.
- On-Page SEO: Our checklist of more than 100 SEO factors will be applied to your website to ensure maximum visibility in search results.
- Off-Page SEO: With ongoing citation placement, link building and industry outreach, we will systematically improve your practice’s search relevance to boost and/or maintain your rankings.
- Content Marketing Strategy: Every orthodontist website package includes a calculated content strategy to attract and generate the type of patients you need to grow.
- Analytics & Reporting: With the power Google Analytics & personalized ranking reports, we know where your website traffic comes from, how long your visitors are viewing your site, your most popular web pages and more, all in real-time.
our SEO strategy brings results
Orthodontist SEO is a dynamic process that begins with full understanding of your goals for finding new patients. Once our SEO experts have a well-rounded picture of your goals as an healthcare provider, we conduct in-depth keyword research to ensure your site’s optimization is targeted for the most relevant keywords that people use when searching for an orthodontist. It doesn’t help your business to appear for search terms that no one is typing in the search engine, so it is important that we target your orthodontic office website toward a wide variety of keywords based on search volume. If your website has great rankings for keywords that have high search volume on Google, Bing and Yahoo, then you will have a better opportunity to reach new potential patients.
the importance of working with a reputable seo company
Orthodontist SEO strategies are not all equal. The number of online marketing companies that provide SEO for orthodontists is growing every day. It is especially critical that you are aware how few of those companies are actually doing great work. The truth is, many SEO agencies are using risky tactics that can result in you actually being penalized by Google. It is disappointing that the digital marketing world must combat the negative aspects of SEO, but at Orthodontist Marketing Gurus, we are diligently working daily to show orthodontists everywhere the vast benefits of a properly optimized online marketing campaign.
Google uses more than 200 factors to determine search engine results page rankings. Although only a few select Google engineers have knowledge of those factors, our SEO team has spent years performing careful research and testing to reliably prove which factors of website development and design are critical to search rankings. When you work with Orthodontist Marketing Gurus, our skill and organization will only serve to back up the results we have earned for clients nationwide.
a well-rounded approach to digital marketing
Be aware: high visibility on Google, Bing and Yahoo does not guarantee new patients for your office. High online search visibility for orthodontists is crucial to their success but is still only one piece of the digital marketing picture. There are several critical elements that combine to create a comprehensive approach to online visibility: a custom website design, high-quality content and a closely monitored pay-per-click advertising campaign are all extremely valuable tools that will propel your practice to sustained online success when applied properly. All of these can be key factors when maximizing your website’s potential to convert visitors to patients.